In 2018, Generation Squeeze won the Canada Mortgage and Housing Corporation's Gold Roof Award for Knowledge to Action. The award recognizes innovative initiatives that have transferred housing knowledge to real-world applications that benefit Canadians.
Image, left to right: MP Adam Vaughn, Parliamentary Secretary for Housing, presents Gen Squeeze founder Dr. Kershaw the inaugural national Gold Roof award for “Knowledge to Action” at the 2018 National Housing Conference
"As a Victoria-based developer specializing in missing middle housing, we've struggled to overcome the fear and resistance that frequently overwhelms efforts to build new housing options for people, including young families.
To help shift the conversation in a more positive direction, we've worked hard to compile and link local demographic data with historical development statistics on housing supply, facilitate dialogue around shared values, and bring people and organizations together. Sharing many of the same aims, we are grateful that Generation Squeeze has joined us in this work.
They're taking a truly big-picture approach to help restore housing affordability. And, while we might not agree on everything, their open, collaborative, evidence-based approach ensures that a diversity of perspective — rather than weakening our work together — actually strengthens it.
We need more groups like Gen Squeeze."
“Generation Squeeze is emerging as a clear thought leader on affordability and livability, critical issues facing their generation, and affecting us all. And they are turning their thinking into action, most importantly by informing decision makers and shaping public policy. They work across sectors and draw people together into meaningful and collaborative dialogue. Their inclusive and diverse approach means that the solutions they propose get support and buy in from a wide cross section of the community. Generation Squeeze is already having a positive and lasting impact on our community.”
"I have been consistently impressed with the quality of research Generation Squeeze produces and the accessible, people-friendly way in which they present their findings. Their work on housing issues in particular was of great use to the government. I look forward to working with them in future."
Photo by Cindy Blazevic
"There is increasing intergenerational damage being inflicted by the worsening climate crisis. Gen Squeeze is a powerful voice for moral and environmental justice. I’m so happy I can support this important work.”
Image caption: Joe and his daughter Sadie, who support our legal work defending a price on pollution in Canadian courts
"My friend and I are from different generations. He's a child of the 60's. I was born in the 80's. Our generational divide brings about many interesting (and often impassioned) discussions about the economy and the current housing market. We really appreciate and value the events Gen Squeeze puts together. They give him and I some common ground and have been a great way to bridge the generation gap in our friendship."
Image caption, from right to left: Adrien Leduc, son Alasdair, and friend Garde
"I am so grateful that you are doing this work on behalf of everyone who is feeling the squeeze. I fall smack in the middle of this demographic and I can tell you it has been a real roller coaster ride. I am not someone who feels entitled to anything and I am not one to whine and complain. I have a tremendous amount of privilege, a good education, and a solid work ethic, but I definitely feel that I have been taken advantage of by numerous employers. Years of unstable contract work have impacted my physical and mental health, my personal relationships, and my ability to contribute to my community. I can't imagine what it is like for people who don't have the advantages I have, such as being born here, speaking the language, etc.
When I first came across your website and saw the work you were doing it helped validate a lot of my feelings and realize that my life experience (30's, working 6 - 12 month contracts, part-time student, renting a moldy apartment, biking to work, painstakingly trying to save for a down payment, giving up on ever having a family) is not because I am a failure, or not working hard enough. It made me realize I am not the only one dealing with stagnant wages, increasing cost of living, and precarious work conditions.
The information you are gathering is powerful and possibly keeps people like me from falling off the edge of depression, so don't stop! Please keep doing this work, keep communicating this message, and while I can't give monetary support I am so glad you and your team made it to Ottawa. I keep meaning to write to my MP and MPP's, but I feel that my voice alone is not going to change anything. Seeing that photo of you all in Ottawa has re encouraged me to share my story."
"When I clicked on the button to become a member, I thought of my kids and how important this will be for them.”
"Affordability is a key concern for people across BC, particularly for young people and young families. Housing and child care costs, the changing nature of work, and student debt are all contributing to a more unequal and increasingly unaffordable world. Generation Squeeze's research and advocacy shine an important light on these systemic issues, and we have consulted with the organization to help guide our own work. In particular, their evidence and policy work on housing has been truly helpful.”
"Gen Squeeze is an essential voice for housing affordability in Vancouver and across Canada. I have had several opportunities to speak with Dr. Kershaw about Gen Squeeze and its successes and goals in rethinking housing policy in Canada, and am both impressed and appreciative of his leadership in this regard. His recent presentation to North Shore elected officials stimulated important discussions about what each level of government can do to support housing affordability for younger Canadians, and gave us the building blocks to move forward in collaborating for greater affordability on the North Shore."
“The spike in Vancouver’s housing prices and low rental vacancy rates are hitting our younger residents particularly hard, and Generation Squeeze has played an important role in advocating for them in the housing conversation. Generation Squeeze brings a fresh and collaborative approach to the policy process, and as a result the organization has been an integral part of Vancouver’s work to develop responsive housing policy that meets the needs of our city’s residents.”
“When it comes to solving the housing affordability crisis in Metro Vancouver, there are a lot of opinions, and more voices expressing those opinions, but often they seem to be talking across each other instead of to each other. So what if all those voices and opinions could come together to find some common ground? Well Generation Squeeze has done just that with its Code Red project. Forty-eight housing leaders from developers to labour and politicians, to grassroots groups have released ten common ground principles to help solve the affordability crisis…”
~ CBC Early Edition, in their introduction to an interview with two participants of our “Building Housing Common Ground” session. We encourage you to listen to the 5-minute interview (skip to 1:41:10 of the audio player) here: http://www.cbc.ca/player/play/888585283836/
In 2017, Gen Squeeze was awarded the BC Non-Profit Housing Association's Housing Champion award. The annual award recognizes excellence in the following areas:
- Demonstrated commitment as an ambassador and champion of affordable housing
- Strong advocate for affordable housing and takes initiative
- Taken actions and shown transformative change in affordable housing, including policy and advocacy with tangible results
- Strongly advocated on behalf of the non-profit housing sector
- Taken initiative and displayed leadership
- New way of developing unique solutions to problems in the province/region
- Passionately promote the principles of the affordable housing sector
- Attempted to achieve sustainable solutions to affordable housing challenges