What is the Squeeze?
Canadians in their 20s, 30s, and 40s today are working and studying more to have less.

As younger Canadians try to make a life for themselves, they are increasingly squeezed by stagnant incomes and difficulty finding good jobs, high costs for things like housing and child care, too little time at home and mounting debts (including public debts like climate change).

These pressures combine to form a multi-faceted “squeeze” on those in their 20s, 30s and 40s. Parents and grandparents are also squeezed as they try to help their children and grandchildren adapt by, for example, inviting them to stay at home longer or by assisting with tuition or a down payment on a home.

Join us and squeeze back

It’s not because we’re spending all of our money on cell phones, lattes, and avocado toast…
…it’s because, the deck is stacked against young Canadians
TODAY compared to 1976
How do we respond?
We squeeze in more education, squeeze ourselves for savings, and delay starting the homes and families we may want.
How do our governments respond?
Governments spend less than $12k on benefits and services per Canadian under 45, compared to more than $33k for every retiree.
Want to learn more about the Squeeze?

Check out our blog for our latest resources, videos, publications, budget analyses, and more. Or, join Gen Squeeze below to get access to special benefits, and stay up to date on our work to reduce the Squeeze.

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